I remember it as if it was yesterday, out of the blue in August 2015, I received a call from a man who said to me he really liked what I was doing and wanted to see if there were any opportunities to work with me. I put the phone down that day and thought to myself wow, this could be my first franchisee…
Back then, it was a little dream in my head, living on an island 9miles x 5miles, there is only a certain amount of businesses I could Mystery Shop, so Franchising my business was my idea to grow and penetrate new markets. Imagine having hives around the world, helping people like me to run their own successful business and have a life too… wow, that idea blow me away!
That very first call was followed by several emails, one very important meeting, and 5 months later Mark Smith, was becoming The Busy Guernsey Bee, launching in his Franchise in Guernsey and launched his business in April 2016.
Setting up my Business as a Franchise has been an incredible journey, a crazy busy journey. Imagine having to put on paper your brain, every single step that you do in your business to be written down in such an ordered way that someone else could actually read, understand and do it. The Operating Guidelines were only a part of setting up the Franchise, it’s that transferable knowledge which is invaluable to set up a Franchise. Ok, admittedly a very big part, but on top of that, there was the legal side, the marketing side, the account side, the trademark side.
According to the British Franchise Association, the number of franchisee-owned businesses has increased by 14% in two years, to 44,200. On average, those businesses are also becoming larger as the sector matures. A record 97% of franchisee-owned units reported profitability, with 56% saying they are ‘quite’ or ‘very’ profitable. This has grown from an industry that 20 years ago had a turnover of just over £5 billion, had 379 different brands and represented 18,300 franchisee outlets. See the full overview of the bfa/NatWest Franchise Survey 2015.
From a Franchisee’s point of view, taking on a Franchise enables you to develop your existing skill set, and become your own boss doing what you are passionate about, with full support, training and coaching of your Franchisor.
Islands, small communities have their own way to do things, there is a real sense of community and only locals can fully understand that way of living. Since 2009, I developed a method of doing business locally that works well and produces successful results, not only helping local businesses but also keeping money on island, ultimately helping the island growth.
The biggest reason to buy a franchise is that, if you’re smart and passionate, it will help you avoid much of the risk of starting a new business. Make no mistake, you have to do your due diligence, but if you do, you can determine with a fair amount of certainty what happen if you become a new franchisee.
Therefore, you can happily pay the franchisor the fees and start thriving immediately in your business, or you can do it the hard way; set up on your own and pay for many expensive mistakes by not learning the lessons of others that have gone before you. Using a franchise to meet your goal of starting a new business is a wonderful approach for most people, for all these reasons and much more.
There are so many ideas of Franchises out there, but if you are passionate about Customer Service and about helping businesses to deliver better services; if you are diligent, inventive, radiant, trustworthy and keen to become the Director of your own hive, there is no reason why you couldn’t “bee” The Busy Bee in your own community… call me and let’s get you buzzing about The Busy Queen Bee – Customer Experience Franchise Opportunity.
Want to know more how you could become a Franchisee, join me on Wednesday 14th June at 8pm for this special Franchise webinar.